President / CEO

R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
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Advanced Writing Skills

Writing skills for professionals can be tough, but it is definitely not impossible. There are many things you can do to improve your skills, and the more you practice the better you will get at it. First of all, you need to understand that there is no such thing as a perfect writer. What is perfect is the way you flow from one paragraph to the next. If you think you have a smooth style, try to practice before you go on to the next paragraph. If you cannot write down everything you have to say, at least jot down a few thoughts.

You also need to understand that what you write does make an impression on your audience. If you are not careful, you could end up hurting the feelings of the people with whom you are speaking. So, you should try to be careful in your choice of words. You might want to write down your ideas on a piece of paper and then read them out loud. This could be embarrassing at first, but it will also show your professionalism, which is so important for people who want to have advanced writing skills for professionals.

You can also learn how to use powerful writing devices such as metaphors and similes in order to impress your readers. When you use these techniques, they are likely to stick in the minds of your readers. However, you would need to be careful when choosing metaphors and similes, because too much of them could make your readers feel that they are being misled. Instead, you should choose a few that really suited to the situation you are talking about, so as not to mislead anyone else.

Another thing that professional writers need to know is that bad grammar is something that ruins their chances of impressing their readers. So, if you are a professional writer, you should always check your writing before you submit it for publication or distribution. Even if you do not have bad grammar habits, you could use correct spellings. Even though most people tend to use the spellings of popular words in their articles, using incorrect spellings is a major turn off for readers. In this regard, you should start writing your articles with the proper spellings, and then later, use correct grammar.

Advanced writing skills could also be gained by reading widely. One way to do this is by picking up a book on a particular subject that interests you and by reading it thoroughly. After reading, you should try to analyze everything that you have read and then write articles based on what you have noticed. While you can always hire a copywriter to write articles for you that already sound polished, you can still take a stab at it yourself. However, if you cannot work up to the task, you should not be afraid of asking a friend or a coworker to help you out. You could simply ask for their help in writing the articles and then work with them to polish up your work.

You could also learn to write articles by attending seminars or workshops. You will probably have to pay a nominal amount to attend such events, but the experience that you gain will surely be worth it. In addition, you will meet other professional writers there, who could help you with your career goals. Such events are quite common, so you shouldn't have any trouble finding one near you.

Finally, you could take advantage of the many online writing classes that are available today. These classes come in different formats, from those that only provide classroom-type instruction to those that incorporate online features. The online classes usually require that you spend a few hours a day participating in them, but the benefit that you can get from such training is hard to miss. You will not only learn new writing skills, but you will also get an insight into what professional writers do, and this knowledge can prove useful when it comes to landing a job in the future.

These are just a few tips for advanced writing skills. If you want to pursue writing careers, these tips are enough to start you on the right path. It would also be a good idea to invest in a writing software, which can help you create interesting content and improve your writing skills at the same time. After all, a good writer is one who is able to write about a topic and make it interesting to read. Writing doesn't always have to be about writing. You can always be a writer, but if you want to enjoy a comfortable writing career, then you should start taking some writing classes now.

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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